Joe Fitzgerald saw Microsoft's Ms Dewey search engine and thought to himself, "I can do that". So he put together this search engine using FLASH and PHP. It's not video driven like Ms Dewey. Instead Joe Fitzgerald used some of his pencil illustrations. There is video in it but you have to search for the right thing. Different searches produce different results. Example: search for "Bad Brains" and you'll see an illustration of H.R., the lead singer of Bad Brains. Search results are pulled from the world wide web based on relevance to the search term you searched for in the Joe Fitzgerald search engine.